Updated 10/31/2024
Social media and blogs are major parts of a business marketing plan. And it can take a lot of time to manage them. So, here are some tools and tips that will help you save sime time.
To make everyone's job easier by keeping the info within easy reach and the details a little more organized, I created a social media and blog post planner (using Google Sheets) that let's you plan and track posts on multiple platforms, in one place..
There are lots of Blog Planners and Social Media Calendars out there. It's where I got the idea for this tool. But I never understood why these templates were separate from one another since we tend to use our blog and social media accounts to promote the same campaigns. By having separate tools, they become just more things to manage - and, so, not really that helpful.
By combining the two types of planning calendars (and incorporating the info you always seem to need but never have around), you now have a single content calendar. And, by making your work easier and the details easier to manage, you will increase the chance that your marketing campaigns will help you reach your goals.
The Google Sheet is linked below. It includes:
INSTRUCTIONS on how to use the Google Sheet
HOLIDAY DATES and other special dates and EVENTS to use as inspiration, including lists of random national holidays.
2024 IMAGE/VIDEO SIZES FOR:
Facebook
Googe Business Profile
Instagram
LinkedIn
Pinterest
Tik Tok
X
YouTube
SUGGESTED FREQUENCY OF POSTS
A place to keep CAMPAIGN / TOPIC IDEAS
Suggestions on WHEN TO START PLANNING YOUR CAMPAIGNS.
A tab to store the links and details for your REGULARLY SHARED CONTENT, such as specific web pages and blog posts.
If you already have a planning calendar or use a social media scheduling tool, you may still find the charts for frequency and image size to be useful
If you have any questions or need help getting started, contact me!
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